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Developing an Innovative Multi-device Cloud Gaming Solution

A cross-platform app for an international gaming subscription service grants users access to hundreds of games on mobile devices and smart TVs. Cloud game streaming ensures instant access to the content library and smooth switching between devices.

A man playing a game on a smartphone

Project Highlights

1400+ games available

Accessible via PC, Android devices, Samsung and LG Smart TVs

Partnered with 175+ game developers

>1 million active subscribers

Project Highlights

1400+ games available

Accessible via PC, Android devices, Samsung and LG Smart TVs

Partnered with 175+ game developers

>1 million active subscribers

Project Summary

About Client

Our client is a well-known international subscription gaming provider. The company was founded in 2014 in the Netherlands with a mission to provide a top-quality gaming experience to people around the world no matter which device they prefer to use while playing.
 
Since that time, the company has managed to attract more than 175 game developers as well as e-gaming platforms and gaming libraries. The platform now unites more than 1 million gaming enthusiasts, and the number of available titles grows every month.

Client Request

When our client first contacted Light IT Global, they already had a sought-out desktop application available worldwide. The next logical step for the company was a mobile app to represent the brand on a new market and let the users play their favorite games not only on PC but also smartphones and smart TVs. There was also the need for some minor changes in the web platform’s back-end that were successfully implemented.

The Outcome

The cross-platform mobile app makes the platform accessible via smartphones and smart TVs. A well-thought-out solution’s design paired with precise technical execution guarantees a flawless user experience regardless of the chosen device

Uninterrupted gaming experience for one user across multiple devices

A personalized game recommendation algorithm for each user

Problem-free performance on desktop, mobile, and smart TVs

Sleek and user-friendly UI/UX for maximum engagement

Project Summary

About Client

Our client is a well-known international subscription gaming provider. The company was founded in 2014 in the Netherlands with a mission to provide a top-quality gaming experience to people around the world no matter which device they prefer to use while playing.
 
Since that time, the company has managed to attract more than 175 game developers as well as e-gaming platforms and gaming libraries. The platform now unites more than 1 million gaming enthusiasts, and the number of available titles grows every month.

Client Request

When our client first contacted Light IT Global, they already had a sought-out desktop application available worldwide. The next logical step for the company was a mobile app to represent the brand on a new market and let the users play their favorite games not only on PC but also smartphones and smart TVs. There was also the need for some minor changes in the web platform’s back-end that were successfully implemented.

The Outcome

The cross-platform mobile app makes the platform accessible via smartphones and smart TVs. A well-thought-out solution’s design paired with precise technical execution guarantees a flawless user experience regardless of the chosen device

Uninterrupted gaming experience for one user across multiple devices

A personalized game recommendation algorithm for each user

Problem-free performance on desktop, mobile, and smart TVs

Sleek and user-friendly UI/UX for maximum engagement

Location

Netherlands

Industry

Media & Entertainment

Partnership Period

Nov 2020 — now

Type

SAAS

Platform

Mobile

Team Size

11 experts

Services

IT Consulting, Custom Software Development

Expertise

Web Development, Mobile App Development, Quality Assurance Service, DevOps Services, Cloud Solutions Development, Cyber Security & Risk Management, Database Engineering, Smart TV App Development

Tech Stack

Flutter/Dart, Python, Rust, Node.js, Kotlin, React.js, C++

Project Details

Business Challenge

Our client was looking for a skilled development team that could create a digital solution allowing the users to play their favorite games on smartphones and smart TVs, easily switch between devices, manage their subscriptions, and report errors. As the web version of a platform already existed, there was a need to create a mobile solution that would match the quality of the available software.
 
One of the project’s cornerstones was the flawless implementation of the cloud game streaming functionality and the availability of the constantly growing content library on different types of devices. While the number of games accessible on desktop, mobile, and smart TVs is different, the user experience should have remained as intuitive and pleasant as possible.
 
As the platform already had an established customer base and was recognized on the international gaming market, Light IT Global was expected to perform technical tasks seamlessly and safeguard the best performance both for web and mobile software.

Implementation

Light IT Global’s team has begun working on the project by removing redundant functionality and improving the quality of the code base in the existing software.
 
A mobile application was developed using Flutter as it combines efficiency and flexibility plus allows to decrease the development time while maintaining a high quality of a cross-platform solution.
 
While working on the application’s implementation, Light IT Global’s experts ensured that it was still synchronized with a web version. The users are able to log in to the app using the same credentials as on PC, all the data remain relevant on all devices, and the application’s design and interface remain coherent and match the brand’s identity.
 
The application was developed in a way that keeps every user interaction simple and intuitive. For example, throughout the user journey, a player faces useful hints containing info about suggested actions. The screen never remains inactive for longer than 3 seconds. The filtering system and easy-to-use navigation eliminate all the unnecessary steps for the player.
 
Our experts made sure that the gaming experience is equally great whether a user chooses to play via PC, on an Android device using on-screen controls, or on a smart TV using a wired or wireless controller. Keeping the platform’s future in mind, Light IT Global’s team is working with Samsung and LG firmware that is yet expected to be released.
 
For a cloud-based streaming platform our team utilizes Janus WebRTC. To enhance its functionality, a custom plug-in was created. The combination of Python and Rust allowed improving the performance and inlining.
 
Another important feature of the streaming platform is its ability to dynamically scale itself according to the current operational needs. The quality of the streamed video is changed automatically depending on the stability and capacity of the user’s internet connection and the system load.
 
The introduction of DevOps methodology helped to optimize the system’s performance and the combination of different types of testing allowed to eliminate possible blunders. And by utilizing the hybrid cloud infrastructure, we help our client prevent extra expenses.  Most of the time, the number of players utilizing the platform can be predicted, and on-premises cover that load. However, when there’s a need for upscale, the cloud is utilized. Consequently, the system remains stable without having to spend extra on more expensive infrastructure.
Silent HIll 2 on a gaming platform

Solution Delivered

Despite the fact that this is an ongoing project, our client’s audience is already able to get early access to the solution and try out cloud gaming. The app is compatible with Android devices (ver. 9.0 and up), Samsung TVs (2021/2022 models), and LG Smart TVs (2021/2022 models).
 
The users can play using both on-screen controls (for mobile) and external game controllers (for smart TVs) that can be wired or wireless.
 
Besides having access to gaming functionality, the players can easily manage their subscriptions and preferred settings, adjust their device if there are some issues influencing the app’s performance (e.g. changing connection type or turning off streaming), filter the content in a library, check the newsfeed, leave feedback about the games, and much more.
 
The users also are able to earn a special status and gain access to the new content before everyone else.
Software architecture scheme

Business Outcome

The platform is very successful and has already made a name for itself on the market. According to independent reviews, the application is not only a competitor for similar solutions from Microsoft and Nvidia but exceeds them.
 
Our client’s platform has more than 1 million active subscribers, and at the moment, a mobile application has already helped to attract new players from 22 countries across Europe and North America. Over the course of time, the number of countries that offer cloud gaming experience will increase, boosting brand awareness and user satisfaction rate.
 
Subscription-based monetization isn’t the only one utilized by our client. Affiliation program, white-label platform, and subscription reselling strategies are also available. Such diversification secures the project’s commercial success and further development.

Project Details

Business Challenge

Our client was looking for a skilled development team that could create a digital solution allowing the users to play their favorite games on smartphones and smart TVs, easily switch between devices, manage their subscriptions, and report errors. As the web version of a platform already existed, there was a need to create a mobile solution that would match the quality of the available software.
 
One of the project’s cornerstones was the flawless implementation of the cloud game streaming functionality and the availability of the constantly growing content library on different types of devices. While the number of games accessible on desktop, mobile, and smart TVs is different, the user experience should have remained as intuitive and pleasant as possible.
 
As the platform already had an established customer base and was recognized on the international gaming market, Light IT Global was expected to perform technical tasks seamlessly and safeguard the best performance both for web and mobile software.

Implementation

Light IT Global’s team has begun working on the project by removing redundant functionality and improving the quality of the code base in the existing software.
 
A mobile application was developed using Flutter as it combines efficiency and flexibility plus allows to decrease the development time while maintaining a high quality of a cross-platform solution.
 
While working on the application’s implementation, Light IT Global’s experts ensured that it was still synchronized with a web version. The users are able to log in to the app using the same credentials as on PC, all the data remain relevant on all devices, and the application’s design and interface remain coherent and match the brand’s identity.
 
The application was developed in a way that keeps every user interaction simple and intuitive. For example, throughout the user journey, a player faces useful hints containing info about suggested actions. The screen never remains inactive for longer than 3 seconds. The filtering system and easy-to-use navigation eliminate all the unnecessary steps for the player.
 
Our experts made sure that the gaming experience is equally great whether a user chooses to play via PC, on an Android device using on-screen controls, or on a smart TV using a wired or wireless controller. Keeping the platform’s future in mind, Light IT Global’s team is working with Samsung and LG firmware that is yet expected to be released.
 
For a cloud-based streaming platform our team utilizes Janus WebRTC. To enhance its functionality, a custom plug-in was created. The combination of Python and Rust allowed improving the performance and inlining.
 
Another important feature of the streaming platform is its ability to dynamically scale itself according to the current operational needs. The quality of the streamed video is changed automatically depending on the stability and capacity of the user’s internet connection and the system load.
 
The introduction of DevOps methodology helped to optimize the system’s performance and the combination of different types of testing allowed to eliminate possible blunders. And by utilizing the hybrid cloud infrastructure, we help our client prevent extra expenses.  Most of the time, the number of players utilizing the platform can be predicted, and on-premises cover that load. However, when there’s a need for upscale, the cloud is utilized. Consequently, the system remains stable without having to spend extra on more expensive infrastructure.
Silent HIll 2 on a gaming platform

Solution Delivered

Despite the fact that this is an ongoing project, our client’s audience is already able to get early access to the solution and try out cloud gaming. The app is compatible with Android devices (ver. 9.0 and up), Samsung TVs (2021/2022 models), and LG Smart TVs (2021/2022 models).
 
The users can play using both on-screen controls (for mobile) and external game controllers (for smart TVs) that can be wired or wireless.
 
Besides having access to gaming functionality, the players can easily manage their subscriptions and preferred settings, adjust their device if there are some issues influencing the app’s performance (e.g. changing connection type or turning off streaming), filter the content in a library, check the newsfeed, leave feedback about the games, and much more.
 
The users also are able to earn a special status and gain access to the new content before everyone else.
Software architecture scheme

Business Outcome

The platform is very successful and has already made a name for itself on the market. According to independent reviews, the application is not only a competitor for similar solutions from Microsoft and Nvidia but exceeds them.
 
Our client’s platform has more than 1 million active subscribers, and at the moment, a mobile application has already helped to attract new players from 22 countries across Europe and North America. Over the course of time, the number of countries that offer cloud gaming experience will increase, boosting brand awareness and user satisfaction rate.
 
Subscription-based monetization isn’t the only one utilized by our client. Affiliation program, white-label platform, and subscription reselling strategies are also available. Such diversification secures the project’s commercial success and further development.

Location

Netherlands

Industry

Media & Entertainment

Partnership Period

Nov 2020 — now

Type

SAAS

Platform

Mobile

Team Size

11 experts

Services

IT Consulting, Custom Software Development

Expertise

Web Development, Mobile App Development, Quality Assurance Service, DevOps Services, Cloud Solutions Development, Cyber Security & Risk Management, Database Engineering, Smart TV App Development

Tech Stack

Flutter/Dart, Python, Rust, Node.js, Kotlin, React.js, C++

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